AI in Business

Demystify AI and learn its practical business applications. This lesson covers the three main types of AI (Predictive, Generative, Automation) and shows how they can be used in marketing, sales, and operations.

Learn how to use Generative AI for business creativity, from brainstorming product ideas with an image to rapidly prototyping websites and marketing copy. Master the art of the prompt.

Explore practical AI use cases for SMBs across retail, healthcare, finance, and manufacturing. Learn how AI can enhance customer engagement, optimize operations, and boost profitability.

Understand AI not just as a tool, but as a transformative force. This lesson guides managers through creating a holistic strategy focusing on the core pillars of People, Process, and Technology.

This interactive guide simplifies model selection. Answer a few business questions to get an instant, practical recommendation for which type of predictive model to use.

Understand the distinction between AI agents and workflows. Explore practical business use cases for autonomous AI agents in market research, customer support, code automation, and IT operations, along with key managerial considerations.

This tool helps you craft the perfect, well-structured prompt to get powerful business insights from your data using Generative AI.

Explore the evolution of AI in business, from early expert systems and IBM's milestones to the Transformer revolution and the rise of today's agentic AI.

This guide uses a simple analogy to explain the crucial difference between GenAI chatbots (like ChatGPT) and autonomous Agentic AI, complete with real-world business use cases.

An interactive guide for SMBs on implementing AI, covering core principles, industry case studies, a phased implementation framework, risk management, and actionable plans.